Being a keen runner this was a great branding job for me to get stuck into. I’d worked previously on a volunteer basis for Claire and Kev creating their logos, medals and clothing items for their virtual runs but they wanted to create a business hub to house all events and appear much more professional and asked for me to be involved as their designer.
I was briefed to come up with something simple and versatile that would allow them to have sub brands – events, clothing , training and nutrition. I provided a few options and worked alongside them to understand their changes and any requests and we eventually settled upon the branding below.
I’m still working with Claire and Kev to bring to life the brand in their marketing material, social media and future events. Having never really delved into the world of race medal design or clothing it’s quite a new experience for me but one I’m enjoying.