Offer listing cards
From user testing we were able to establish that there was a large drop off on the offers from the listing pages. This could have been down to two things – Bad offers or badly designed cards.
I was tasked with improving the visual side of these cards.
We ran a couple of tests with test A performing worse than the current design so it was back to the drawing board with a new design and since that implementation the test is now running at 100% while it gets developed for real due to the large increase in user click through’.